"At the Web 2.0 Conference a year ago, we gathered to discuss the implications of the Web becoming a platform. This year, we’re taking it further, focusing not just on declaring the platform, but showing where the innovation is happening and what we might expect in the coming year, … Web 2.0 attendees will be immediately plugged into the ecosystem of the new Internet and allowed to make connections vital to their business strategy." – John Battelle

“At the Web 2.0 Conference a year ago, we gathered to discuss the implications of the Web becoming a platform. This year, we’re taking it further, focusing not just on declaring the platform, but showing where the innovation is happening and what we might expect in the coming year, … Web 2.0 attendees will be immediately plugged into the ecosystem of the new Internet and allowed to make connections vital to their business strategy.” – John Battelle